DEALERSHIP PRIVACY POLICY
Updated and Effective as of: 12/23/19
Our dealership is committed to respecting the privacy rights of our customers and all visitors to our dealership website properties including, as applicable, our affiliated collision center and rapid repair websites.Ā Ā We are publishing this Policy to advise you of what information our dealership may collect, how our dealership may use that information and how your information is protected.Ā Ā By using our website and services, you acknowledge you have read and understand the terms and conditions of this Policy.Ā Ā If you do not agree to the terms and conditions of this Policy, please do not use our services.
I.Ā Ā Ā Ā Ā Ā INFORMATION COLLECTED
We may collect the following categories and specific pieces of information from you and about you in the normal course of doing business:
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Information you may provide on applications, forms, contracts, surveys or other correspondence.Ā Ā This information is not limited to, but may include, contact and other information including name, postal address, email address(s), phone number(s), social security number, driver's license number and income.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Demographic information including age, gender, activity information, taste or other preference information.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Information regarding your lease or finance terms and monthly payment amounts. We may also obtain this information from third-party sources.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Information regarding your vehicle (such as mileage), which is collected when you make an appointment or bring your vehicle to our dealer for services.Ā We may also obtain information, such as open warranties, from third-party sources.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā We may also collect various information about you during other transactions or communications you have with us.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā During the course of a vehicle transaction, our dealership may receive information from consumer reporting agencies, credit references, employers and insurance agencies, such as your credit history, credit worthiness and information that our dealership obtains to verify employment history or to ensure that insurance coverage is in force.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Our dealership may collect usage information through cookies (see below) and other technology to track your website usage to improve our services, understand how your device interacts with our website and provide you with customized content.Ā Ā Geolocation information, device identifier, device operating system, and interaction with advertisements may also be collected.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Other information, such as your vehicle preferences, information regarding your potential trade in vehicle, that you provide or that we may obtain from third party sources.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Information submitted to us to indicate your interest in a position, including your indicated job preferences, work history and information provided on job applications.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā For California Residents, please also refer to California Privacy Rights in Section VI below.
II.Ā Ā Ā Ā Ā Ā COOKIES
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Our dealership may use cookies or other cross tracking methods to recognize you and your access privileges on the dealership site, to facilitate the interaction between you and the dealership site, and to track site usage.Ā Ā In addition, we may embed the services of third parties to enhance the functionality of our site, and those third parties may use cookies or other tracking methods in order to provide these services, track site usage, and for other reasons.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā We may use online advertising networks to serve ads on our behalf on third party websites.Ā Ā These networks use cookies and other tracking technologies to measure the effectiveness of our advertising for their clients, none of which contain personally identifiable information about you.Ā Ā We limit these networks from using the information collected through our website for any purpose other than to assist us in our advertising efforts.
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You can opt-out of the use of cookies through your browser's options, however, some services on our Sites may not function properly or may be considerably slower if you choose to do so.Ā Ā You may also opt-out of receiving targeted ads from many websites by using the opt-out tools available through Digital Advertising Alliance found atĀ www.digitaladvertisingalliance.org.Ā Ā Learn more by visitingĀ www.networkadvertising.org.Ā
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You may also opt-out of Google AdWords Remarketing by visiting Google's Ads Preferences Manager atĀ https://www.google.com/settings/ads.Ā
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā Note that opting-out does not mean you will no longer receive on-line advertising.Ā Ā It does mean that the company or companies from which you opted out will no longer deliver ads tailored to your preferences and usage patterns.
III.Ā Ā Ā Ā DISCLOSURE OF INFORMATION TO OTHERS
We do not rent or sell your name, address, email address(s), phone number(s), credit card information or other personal information to any third party.Ā Ā We may use and disclose some or all of your information to third parties as set forth herein.Ā Ā We require these third parties to keep your personally identifiable information secure in accordance with federal and state legal requirements, such as the Gramm Leach Bliley Act, where applicable. We may use and disclose some or all of the information in accordance with applicable law as follows:
Service Providers/Marketing PartnersĀ - We may provide information to third parties to assist in servicing accounts, administering and enforcing accounts, providing services to our dealership or our customers and responding to customer inquiries.Ā Ā Our dealership also may use marketing and other firms to assist in our own marketing efforts.Ā Ā These third party service providers may use customer information to perform contracted services at our request. Our dealership requires these third parties to keep your personally identifiable information secure in accordance with federal and other applicable requirements, and our contracts with these third parties require that your information be used only to perform the contracted services as required by applicable law.
Assignment/OthersĀ - We are required to report sales transactions and provide vehicle related information to our manufacturer partners and government agencies.Ā Ā In addition, we may buy and sell assets or businesses such as automobile dealerships.Ā Ā When this occurs, customer information generally is transferred to the acquirer.Ā Ā In the event that we buy and/or sell assets or businesses, or undergo a corporate re-organization, you grant us the right to assign the information we have collected from you.Ā Ā We also disclose information about you to third parties in certain other circumstances, as permitted by law, or to process a transaction requested by you.
Audits/Judicial ProceedingsĀ - We reserve the right to disclose your personal information as required by law and when our dealership believes that disclosure is necessary to protect our dealership rights and/or to comply with a judicial proceeding, court order or legal process served on our dealership.
IV.Ā Ā Ā SECURITY
The security of customer information is very important to us and we take a number of steps to safeguard it.Ā Ā We maintain physical, electronic and procedural safeguards that comply with federal standards to guard non-public personal information about you.Ā Ā However, no security measures can be 100% secure, so we recommend that you take additional measures to protect yourself and your information, including by installing up to date anti-virus software, closing browsers after use, keeping your log-in credentials and passwords confidential, and making sure that you regularly update software and apps you have downloaded to ensure you have enabled the latest security features on your devices.
Furthermore, once the information has been received by us, we use reasonable security procedures and policies commensurate with industry standards to safeguard against loss, theft, unauthorized access, destruction, use, modification and/or disclosure.
V.Ā Ā Ā Ā THIRD PARTY LINKS
Our website contains links to other sites.Ā Ā Please be aware that our dealership is not responsible for the privacy practices of such other sites.Ā Ā We encourage our users to be aware when they leave our site and to read the privacy statements of each website that collects personal information and contact them directly. This privacy statement applies solely to information collected by this website.
VI.Ā Ā Ā CALIFORNIAĀ PRIVACY RIGHTS
This sectionĀ applies solely to visitors, users, and others who reside in the State of California ("consumers" or "you").Ā Ā This notice is provided to comply with the California Consumer Privacy Act of 2018 ("CCPA") and other California privacy laws.Ā Any terms defined in the CCPA have the same meaning when used in this notice.
California Civil Code Section 1798.83 permits California residents to request certain information, once a year, regarding our disclosure of personal information to third parties for their direct marketing purposes.Ā Ā To make such a request, please send us an email using the contact information provided below and put "Shine the Light Request" in the subject line of your email.
In addition, if you are a California resident, beginning January 1, 2020 you have the following rights:
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You have the right to request information about the categories and specific pieces of personal information we have collected about you, as well as the categories of sources from which such information is collected, the purpose for collecting such information, and the categories of third parties with whom we share such information.
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Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You have the right to request information about our sale or disclosure for business purposes of your personal information to third parties.
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Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You have the right to opt-out of the sale of your personal information to third parties.Ā However, we do not sell your personal information to third parties so there is no need to opt-out.
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Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You have the right to request the deletion of certain personal information.Ā Ā Please note that notwithstanding your request, California law permits us to retain certain categories of personal information for numerous purposes, including to complete a transaction, to perform a contract between you and our dealership, and to comply with a legal obligation, such as a record retention requirement.Ā
Ā·Ā Ā Ā Ā Ā Ā Ā Ā Ā You will not be discriminated against for exercising any of these rights.
A.Ā Ā Ā INFORMATIONĀ WE COLLECT
We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device ("personal information"). In particular, we may have collected the following categories of personal information from consumers within the last twelve (12) months:ĀĀ Category | Ā ExamplesĀ Ā Ā Ā | Purpose | Ā Source | Ā Disclosure to Third Parties |
Ā IdentifiersĀ Ā Ā | Ā A real name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers. | Ā To fulfill or meet the reason for which the information is provided. To provide you with information, products or services that you request from us.Ā To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections. | Ā Directly or indirectly from you or your agents.Ā From third parties that interact with us in connection with the services we perform. | Ā Service providers,.Ā Third parties to whom you or your agents authorize us to disclose your personal information in connection with products or services we provide to you.Ā Third parties to whom we are required to report vehicle sales or other vehicle related information. |
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80 (e)). |  A name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information or health insurance information. Some personal information included in this category may overlap with other categories. | To fulfill or meet the reason for which the information is provided. To provide you with information, products or services that you request from us. To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections. |  Directly or indirectly from you or your agents. From third parties that interact with us in connection with the services we perform. | Service providers,. Third parties to whom you or your agents authorize us to disclose your personal information in connection with products or services we provide to you. |
Ā Protected classification characteristics under California or federal law.Ā Ā Ā Ā | Age, race, color, ancestry, national origin, citizenship, creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), veteran or military status.Ā | To fulfill or meet the reason for which the information is provided.Ā To provide you with information, products or services that you request from us.Ā Ā | Directly or indirectly from you or your agents.Ā From third parties that interact with us in connection with the services we perform.Ā | Ā Service providers,.Ā Third parties to whom you or your agents authorize us to disclose your personal information in connection with productsĀ |
Ā Internet or other similar network activity. | Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement.Ā | To provide you with information, products or services that you request from us. To improve our website and present its contents to you.Ā Ā | Directly or indirectly from you or your agents.Ā Directly or indirectly from your activity on our website. From third parties that interact with us in connection with the services we perform.Ā Ā | Ā Service providers,.Ā Third parties to whom you or your agents authorize us to disclose your personal information in connection with productsĀ |
Ā Geolocation data.Ā Ā | Physical location or movements.Ā | To provide you with information, products or services that you request from us.Ā To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections.Ā | Directly or indirectly from you or your agents.Ā From third parties that interact with us in connection with the services we perform.Ā Ā | Ā Service providers,.Ā Third parties to whom you or your agents authorize us to disclose your personal information in connection with products |
Ā Professional or employment-related information. | Ā Current or past job history or performance evaluations. | To fulfill or meet the reason for which the information is provided.Ā To provide you with information, products or services that you request from us.Ā To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections.Ā | Directly or indirectly from you or your agents.Ā From third parties that interact with us in connection with the services we perform.Ā Ā | Ā Ā Service providers,.Ā Third parties to whom you or your agents authorize us to disclose your personal information in connection with products |